The European Markets Academy (EMA) is a comprehensive 2,5-hour online training program designed to provide cocoa and chocolate producers with the knowledge and tools they need to succeed in the EU market. With three topics, EMA covers everything from EU regulations to marketing techniques and distribution channels.
Below a description of the program, both dates offer the same program so you can register for 1 date only.
5 October will be English only.
9 November will be bi-lingual - English translated in Spanish.
EUROPEAN MARKETS ACADEMY
The first part of the program provides valuable insight into the EU regulations that impact cocoa and chocolate producers who export or import into the EU. With new regulations on deforestation, forced labour, social and environmental sustainability, and food safety set to be implemented, the EMA will help you prepare for the changes and stay ahead of the game.
The second part of EMA focuses on quality issues, customer expectations, transport, customs, and other practical matters related to exporting into the EU.
The third part will explore effective marketing techniques and distribution channels to help you successfully promote and sell your products in the European market.
EMA participants will include cocoa producers, producer organizations, chocolate makers, policy makers, export promotion officers, and NGOs working in cocoa-producing countries.
Sessions will be in English. On 9 November there will be Spanish translation.
EMA 2023 registration includes:
- 1 webinar
- Recording of the webinar
- 1 Q&A session two keep up with developments (6 December 15.00-16.00 CET)
- A 'Hands on' factsheet with all relevant information
- A 10% discount voucher for Chocoa 2024 tickets
Please note: Spanish/English webinar 9 November and English webinar 5 October